We Don't Just Support Sales. We Build A System You Can Trust
How We Help: The Fractional Sales Engine
Most leaders don’t fail because of product. They fail because the sales process is not structured or well defined, it is reactive and dependent on individuals.
That’s where the Fractional Sales Engine comes in.
We install leadership, systems, support, and rhythm, so sales no longer depends on you to hold it all together.
The Four Core Components
Fractional Sales Leadership
The Problem: You can’t justify a £150K+ sales leader, but without direction, deals slip and accountability is weak.
The Fix: Enterprise-level strategy and accountability without the overhead. Forecasting, reporting, and leadership that owns delivery, not just advice.
Sales Systems & Enablement
The Problem: CRM, dashboards, and tools exist, but they’re not being used properly. Follow-ups slip, reporting is unreliable, and conversion suffers.
The Fix: CRM cleaned up, workflows optimised, dashboards working, and playbooks installed. Tools that drive discipline, not confusion.
Trained Support Team
The Problem: Too many follow-ups are missed, prospecting is inconsistent, and managing junior sales hires is a distraction.
The Fix: A trained Sales Co-Pilot™ embedded in your rhythm, prospecting, booking meetings, and handling follow-ups as a managed service. No hiring, no HR headaches.
Pipeline And Rhythm Management
The Problem: Sales is lumpy. One good quarter, then silence. No cadence, no control.
The Fix: Daily activity tracked, weekly reviews in place, and real-time adjustments made before the quarter is lost. Deals keep moving, revenue becomes predictable.
Clarity Comes First, Execution Follows, Results Become Inevitable
We don’t believe in activity for activity’s sake.
First, we build clarity around what’s broken.
Then, we execute with precision.
That’s why results stop being uncertain, and start becoming inevitable.
From Firefighting To Predictable Growth
Before:
Sales depends on the founder or a couple of key executives
CRM is a list, not a working system.
Pipeline is non-existent, deals slip, conversion rates lag.
Revenue feels fragile.
After:
Sales runs daily, independently with momentum
CRM drives accountability and decisions.
Conversion rates climb toward benchmarks.
Revenue becomes steady, predictable, scalable.
You get your time, focus, and leadership headspace back.
Trusted By Leaders in Technology & Enterprise Sales
“Steven is one of those people that people buy from… he was a calming sales influence even through uncertainty.”
- Ian Truscott
“Steve can be relied upon to deliver results wherever he is given the opportunity.”
- Jonathan Hales
“A highly professional sales person with strong domain knowledge… manages his sales process with structure and tenacity.”
- Nick Smee
Why The Fractional Sales Engine Works
Other Approaches Stop Short
Consultants: Give advice and leave
Recruiters: Hand you hires you need to manage
Agencies: push leads without fixing foundations
We Combine It All
Clarity through structured diagnostics
Execution with systems, leadership and support
Results through rhythm, accountability and ongoing management
That’s why this works. It’s not theory, not a one-off, not reliant on you. It’s a Sales Engine that runs every day, whether you’re in the room or not.
